Don't Wait - Register Today!

Join us at the Midwest's fastest growing motorsports trade show. Our registration deadline of March 1st is quickly approaching. We hope to see you in Rochester!

DATE | Saturday March 14th, 2026
LOCATION | Mayo Civic Center, Rochester MN
TIME | 9am - 4pm

Register Now

  • Returning to Rochester

    The 2026 Midwest Motorsports Expo will be located at the beautiful Mayo Civic Center in Downtown Rochester, MN. Rochester is just 20 miles north of the world-famous Deer Creek Speedway.

  • Manufacturers Collide

    The innovators at Wehrs Machine and Kevko have brought their ideas together to craft the best possible racing trade show here in the Midwest.

  • Investing in the Midwest

    We plan on investing heavily into this show to bring the Midwest racers' the show they deserve. Our confirmed exhibitors will be promoted via social media, website, and radio!

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What's New In 2026?

Introducing the RacinDirt.com 'Race Track Challenge’. All attendees will be asked to sign in under a racetrack/series when arriving. This is considered a vote for that promoter. The promoter with the most votes at the end of the show wins and assumes the money which can be used towards an event purse, banquet, etc. throughout the year. A great opportunity to boost an event purse and give something back to the racers who show up to the show for you.

Any promoters or series with a booth space at the show will be eligible.

OVER 65 EXHIBITORS

We have brought to you some of the industry's best engine builders, parts manufacturers, chassis builders, graphic designers, track promoters, and much more.

BACK IN 2026

THE PROMOTERS ROUNDTABLE

Teaming up with My Race Pass, we will be hosting a private seminar at the expo that brings promoters together to discuss marketing strategies for area tracks to grow and benefit from their respective facilities. This seminar is FREE to any tracks, touring series, sanctions, etc. who have a booth at the show.
Following the completion of the seminar, we will open into a Q&A allowing fans + drivers to join the conversation. We believe this will allow area tracks and series to share their 2026 schedule plans and more, as well as develop potential ideas to boost the future of their tracks and the sport as a whole.
Reserve Your Spot